:: KATIE GIBSON :: COPYWRITER
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Comic Relief - ​Red Nose Day

Landing a job at Comic Relief was a dream come true, having followed and supported the charity for as long as I can remember (shout out to all those who took part in my 'how many chocolate chips are in this giant cookie that I baked?' contest, back in year 5.).

Together with two brilliant designers, I completely revamped the school and early years fundraising packs.

As well as restructuring the whole lot, I used feedback from teachers on previous campaigns to make sure every piece of content pulled its weight and offered helpful support and advice.

It was such a thrill seeing all the school videos on the big night, as kids across the country did daft stuff to raise money for a brilliant cause.

​And it's always a joy each time I'm invited back to work with the Comic Relief team.

All work is copyright Comic Relief.

School fundraising guides (click to open PDFs)

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Direct mail postcards (click to read the back)

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Social media

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School posters (click for a closer look)

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School letters and postcards (click for a closer look)

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Learning resources (click for a closer look)

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​​Phoebe Lill
(Former) Schools Fundraising Manager
Comic Relief
Red Nose Day
and Sport Relief
​I worked with Katie at Comic Relief over three different campaigns - Red Nose Day 2019, Sport Relief 2020, and Red Nose Day 2021. Katie is a natural writer - I was often left in awe of her ability to capture a feeling or tone through simple yet highly effective language. Katie always accepted briefs and feedback with an extremely positive and constructive attitude, often asking insightful questions which helped to shape strategy and approach, as well as creative development.
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  • Work
  • How can I help?
  • About me
  • Reviews
  • FAQs